November 2, 2012 by Alex Hoekstra
Bhutan is a cool place. Known as the “Kingdom of Happiness”, it earned my attention after declaring that they valued their Gross National Happiness more so than their Gross National Product. That’s one bold statement to make in a massive, fast-paced, global, capitalist, profit-driven world, and it’s one I’ve always been interested in. It’s worth asking: how does a nation that accounts for happiness as well as costs and revenues on its bottom lines thrive in a nearly pure profit-driven trade system? The country isn’t perfect – there’s plenty that I’d think would drive happiness down, but we stand to learn a lot from Bhutanese businessmen and -women, who are making the world a happier place with every dollar they earn. Today’s project is about them, and for all of us, and I can’t wait to do just that. Back Made in Bhutan before November 7 and go work on making our Gross National Happiness a little larger.
This has led to many individuals to cross traditional boundaries, find new opportunities and pursue new dreams by setting up their own socially responsible businesses. In this light, the film will delve into the lives of a few of these local entrepreneurs at different stages of their individual achievements.